Portage College
Portage College
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Mark Pelayo
Learner
(1)
1
Portals
Categories
Communications Digital marketing Search engine optimization Social media marketing Marketing analytics

Skills

Content creation 1 Content strategy 1 Digital marketing 1 Facebook content 1 Instagram content 1 Planning 1 Search engine optimization 1 Social media 1 Social media content 1 Tiktok 1

Achievements

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Project Participant
Issued by Riipen
The Project Participant achievement is awarded to learners who start their first project, demonstrating their commitment to putting learned skills to practice.
Completed on July 3, 2023

Latest feedback

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Marc Britten
Marketing Manager
March 20, 2023
Team feedback
Mark required very little supervision and was confident and outgoing in pursuing his role. We provided high-quality work and listened to feedback.
Content creation Planning Instagram content Facebook content Social media content Tiktok Content strategy Digital marketing Social media Search engine optimization
MacEwan Level UP
Level UP MacEwan Faculty and Staff Projects
MacEwan Level UP
MacEwan University - Sport and Wellness
Phase 1: SEO and Social Media Content Creation
MacEwan University - Sport and Wellness

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MacEwan University - Sport and Wellness
MacEwan University - Sport and Wellness
Edmonton, Alberta, Canada

Phase 1: SEO and Social Media Content Creation

We are looking for a digital marketing student passionate about fitness to help us drive online and social traffic. We want to improve our SEO positioning, plus help creating content on Instagram and Facebook, possibly TikTok. The successful candidate will also help establish a social influencer network. All content will align with our vision and mission. Keyword and phrase analysis to determine relevant search terms to our organization. A document to outline Search Engine Optimization (SEO) requirements to improve our rankings on Google and other platforms. Content Review of previous and upcoming posts. Content Creation: Capture videos to accompany planned posts to increase reach and engagement. Create new unique content. Evaluate recent successful campaigns, preferably in our sector and develop a strategy to best utilize TikTok to help tell our brand story. Social Influencer: Assist in setting up an influencer network of MacEwan students.

Matches 2
Category Social media marketing + 4
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