AI-Enhanced Marketing Strategy for Velocified Paths Launch

Velocified is preparing to launch its innovative Lean Learning Management System, designed to streamline the development of Velocified Paths. These paths are custom-developed projects that accelerate employee proficiency in specific job roles by integrating learning, skills development, practice, and coaching in an optimized array. The goal of this project is to create a cohesive series of marketing materials and develop an AI-enhanced outreach process to effectively promote this new product. The project will involve understanding the unique features of Velocified Paths and translating them into compelling marketing content. The team will also explore AI tools to optimize sales outreach strategies, ensuring maximum engagement and reach to prospective clients. By the end of the project, learners will have applied their classroom knowledge in marketing and AI to a real-world scenario, enhancing their skills in both areas.

AI-Enhanced Marketing Strategy for Velocified Paths Launch

Velocified is preparing to launch its innovative Lean Learning Management System, designed to streamline the development of Velocified Paths. These paths are custom-developed projects that accelerate employee proficiency in specific job roles by integrating learning, skills development, practice, and coaching in an optimized array. The goal of this project is to create a cohesive series of marketing materials and develop an AI-enhanced outreach process to effectively promote this new product. The project will involve understanding the unique features of Velocified Paths and translating them into compelling marketing content. The team will also explore AI tools to optimize sales outreach strategies, ensuring maximum engagement and reach to prospective clients. By the end of the project, learners will have applied their classroom knowledge in marketing and AI to a real-world scenario, enhancing their skills in both areas.

Intuita MindWare Marketing and Advertising Materials intuita.com

This is an opportunity to use your creativity in helping to market and develop website branding and advertising for an interesting intangible - an intuition and insight process that provides many benefits to users. Currently there is some marketing content on the web page but it is very incomplete. Define website branding and positioning strategy for the Founder and Product. Develop web-site front page content and design, Define an overview Marketing Strategy and key client audiences and platforms - high level Design and craft marketing materials including a Marketing & Sales Funnel, short videos and aads that appeal to targeted clients Please note this company is Intuita at intuita.com NOT VELOCIFIED. VELOCIFIED is a separate company with a completely different service offering.

UI Design for Web-site and Platform

To redesign the visual interface or our new LMS system as a best-in-class refreshingly innovative graphic design project that communicates our unique presence as a niche player in the field of performance transformation for the next generation and career development workforce. This includes 4 UI pages, the main entry page, Learner interface, Manager-Coach interface, and Client Administrator Interface. We are a niche player in the performance improvement and performance development field with a unique value proposition. We are able to get people up to speed in any job or talent role up to 3X faster and create results sooner. The proven methodology we use dramatically accelerates talent development and is recognized as best-in-its-class. Our users become fans and client retention is very high. We have created a new platform to serve our clients that hosts the unique content we help them develop in the way they need to use it. It has embedded functionality that has been tested with our users. We simplify work that is normally very complex for large and mid-sized organizations (small is also beautiful and considered as future users). Consequently our brand needs to be clean, lean and free from distractions, just like the quality work we do, but very attractive and well-designed. Our core communications and web-site does not fully amplify our brand. We want to create a visual presence that powerfully, playfully and visually communicates what we do to our current and prospective clients. Students will have an opportunity to work and communicate as a team and develop a comprehensive set of visual elements with creative play and excellent direction.

Visual Presentation Design Project

This project involves applying our visual identity to redesign our presentation slides. The scope of the project involves challenging yourself to come up with visual translation and communication that generates an immediate comprehension in our readers mind. They are looking for innovation and better ways to train their staff. You and your team will have the freedom to try out new things for a great audience of senior professionals, organizational trainers and managers. We are looking for pop with substance in a lean and concise way. If you're interested in developing visual concepts this could be a great project for you. End use of the treatment will be framed on visual Presentation materials and tested for feedback with some of our existing clients. It's an opportunity to impress and get feedback from a very knowledgeable and people oriented group who want you to succeed.

Velocified Project Collaboration Workspace

The goal of this project is to create a digital collaboration workspace that allows a Project Team to place, move. edit, and delete Notes content on a visual workboard organized along a timeline background and export the content to an organized numbered digital file. This allows virtual teams to function as they would in a boardroom planning environment where they using Post-It Notes. Key deliverables: Semester 1 - Team will provide a working MVP demo of this project Semester 2 - Team will improve the platform, conduct user testing and get feedback, make corrections, alterations or improvements, fix bugs, create and test export file process

Redevelop VELOCIFIED Website UX and Content

The VELOCIFIED website is a small site with a big opportunity in the Start Up space to outreach effectively to our B-to-B clients. UX needs to better showcase and visually communicate our offer, benefits, call to action and SEO Strategy, while remaining aligned to our brand which is clean, efficient and effective and somewhat minimalist.

Research and develop White Papers & Content for VELOCIFIED

Research current issues, trends and concerns in the workforce and talent development space and integrate this content in drafting a new Whitepaper in 3 versions. Develop an editorial schedule and content for 12 short articles up to 1000 words each that address research findings with assistance from our existing content.

Lean but Beautiful CMS & Tracking App

Hey there. VELOCIFIED is on a mission to rescue workplaces from the thuggery of huge performance platforms. With our miminalist elegant and efficient approach we’re here to redeem the power of “small is beautiful” and will not only outperform but will enhance and bring joy to their performance experience. VELOCIFIED specializes in improving the performance experience by developing lean fast-track approaches to get people to full performance in any job or talent role. Our clients quickly become fans and they love and appreciate our work. The problem? Once we work with them, we don’t yet have a place for them to store their content. So, in that spirit we are creating a brand-aligned lean content management system that simply matches our clients needs and expectations. It’s not a big project but it is an important one for us. Bring your tech crayons and let’s create something that, when combined with our other work, will be simply amazing.

Digital Marketing Process for VELOCIFIED

Are you interested in developing digital marketing for an exciting B-to-B brand? Look no further. We will give you the opportunity to experiment with and craft a start-to-finish client acquisition strategy and design a short concise digital lead generation process to attract senior executives and decision makers to our services. And to design and optimize a communication and education strategy in an appropriate CRM. We envision that this will begin with identifying targeted clients for outreach. We have specific types of decision makers than we work with.

Visual Design Branding for VELOCIFIED

We have recently changed our logo to one we really like. Our core communications and web-site does not fully amplify our brand. We would like to add some design kaboom to our website and other visuals for reports and powerpoint slides that truly reflect our image. We are a niche player in the performance improvement and performance development field with a unique value proposition. We are able to get people up to speed in any job or talent role up to 3X faster and create results sooner. We simplify work that is normally very complex for large and mid-sized organizations. Consequently our brand should be clean, lean and free from distractions, like the quality work we do. Students will have an opportunity to work and communicate as a team and develop a comprehensive set of visual elements with creative play and sound direction.

Design and develop an SEO strategy for VELOCIFIED

To design, develop and optimize an appropriate SEO strategy for VELOCIFIED that will increase relevant traffic from potential clients on major search engines Tasks Students will: Review existing site, determine effective SEO strategies Conduct keyword research and analysis and define a set of appropriate keywords to target for increased traffic Review URL structure, tagging and internal linking organization and order Advise on site organization or menu changes Develop keyword relevant content Students will have an opportunity to use leading real world strategies and see the results of their efforts in real time. They can build on this opportunity when the project is complete by starting their own SEO optimization company based on the skills they have learned here.

Design and develop an SEO strategy

To design, develop and optimize an appropriate SEO strategy for Intuita or Velocified that will increase relevant traffic from potential clients and consumers on major search engines Tasks Students will: Review existing site, determine effective SEO strategies Conduct keyword research and analysis and define a set of appropriate keywords to target for increased traffic Review URL structure, tagging and internal linking organization and order Advise on site organization or menu changes Develop keyword relevant content Students will have an opportunity to use leading real world strategies and see the results of their efforts in real time. They can build on this opportunity when the project is complete by starting their own SEO optimization company based on the skills they have learned here.

Digital Product Marketing & Ad design for Intuita MindWare

Develop an effective digital marketing approach, define audiences, design interesting ads, ad copy, design ad campaign, product, landing page, A/B testing, sales and social media content for Intuita MindWare, a unique self-awareness educational product. Intuita MindWare is a concise training system developed by its creator, Arupa Tesolin, the founder of Intuita. It teaches people how to access insight and develop their intuition in response to questions. It has been tested in public and private corporate seminars for professionals of all kinds and was very well received. In addition, 8 out of 10 execs who were led through a one-time coaching process experienced life-changing insights in under 10 minutes, the value of which was monumental. It has wide application as a creative problem-solving tool and to assist inner transformation and intuition mastery for both individuals and teams. The goal of this project is to develop potential audiences, ad materials, begin testing ad response.

Intuita MindWare Education App & Micro LMS

Design a digital app for users in both IOS and android for a unique meditative educational product with a micro LMS backend to publish additional courses and content. Intuita MindWare is a unique self-awareness educational product that teaches people how to access insight and develop their intuition in response to questions. It is aimed at industry innovators and creatives, entrepreneurs, and people interested in expanding their inner skills and resources. The app components include an intro page and 12 flippable images linked to 12 guided learning exercises in audio format that users select. The goal is to design a fluid easy to use app. All file components are already developed. The app is a post-education app that allow users to play coaching audios on their phone. The micro-LMS is a back end app that enables users to register and access courses using an integrated payment cart, for single courses and subscriptions.

Lean but Beautiful CMS & Tracking App

Hey there. VELOCIFIED is on a mission to rescue workplaces from the thuggery of huge performance platforms. With our miminalist elegant and efficient approach we’re here to redeem the power of “small is beautiful” and will not only outperform but will enhance and bring joy to their performance experience. VELOCIFIED specializes in improving the performance experience by developing lean fast-track approaches to get people to full performance in any job or talent role. Our clients quickly become fans and they love and appreciate our work. The problem? Once we work with them, we don’t yet have a place for them to store their content. So, in that spirit we are creating a brand-aligned lean content management system that simply matches our clients needs and expectations. It’s not a big project but it is an important one for us. Some of the work has been done but it needs a thorough review and final design and programming with a view to defining an MVP that will meet our and our clients' needs. Bring your tech and project design crayons and let’s create something that, when combined with our other work, will be simply amazing.