Category Image Processing 2024

Objective To source representative product category images for our online store categories To prepare those images for use on our website, including resizing/padding and compression. Bulk tools are available to automate this process. There are approximately 400 categories on each of three sites that require images.

Creating Graphic Design Assets & Video

Our company has had the same design assets for several years, and although we have enjoyed this branding, we are looking to revamp and update our brand book. This may involve: Creating a new branding guide that is new, but still aligned with our existing branding including fonts, colors, logo usage and imagery to be used. Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset using Canva, based on the approved thumbnails. Creating multiple thumbnails with different color schemes based on the colors in the branding guide. Developing a storyboard and animating scenes for the video. Selecting suitable background music. Combining visual and auditory elements to create a finalized video. Recommending ideas for future marketing videos