Our company, The Good Eye Thrift Shop, is a unique clothing boutique that currently interacts with customers on Instagram and Facebook. To increase sales, they seek a new website and a branding guide.

The Good Eye Thrift Shop

https://www.instagram.com/thegoodeyethriftshop/?hl=en

https://www.facebook.com/thegoodeyethriftshop/

The project involves developing a website design with the store owner's help, creating the initial content, and ensuring the site is mobile-friendly.

Students will also create a branding guide and help design posts for Instagram, Facebook, and other media as needed. 

The students will use our existing Instagram and Facebook pages. If a website is also recommended, the students will create a design and build a fully functioning site that is easy for us to maintain.

Final deliverables should include

• A company branding guide
• Updated Instagram and Facebook sites
• Calendar booking for consignment appointments
• E-commerce capability through Instagram
• Updated website
• Recommendations for the next steps in website utilization and integration
• Provide a document or presentation showing how to update/maintain the website and social media sites after the project

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• Showcase our current products and services
• Access to our Instagram and Facebook platforms
• Website design ideas
• Our customer and industry insights
• Branding colours, fonts, and important details